Kohler Co. Joins HomeSphere
Brands work together to provide value to the residential construction industry.

DENVER, CO, July 27, 2010 /24-7PressRelease/ -- Wisconsin-based Kohler Co. (Kohler) and Lakewood-based HomeSphere, Inc. announced today that they have entered into a joint agreement to offer residential plumbing products to HomeSphere's network of builders using HomeSphere's technology-leveraged services.

Kohler joins more than 75 manufacturers currently using HomeSphere's BRI Program to manage rebates for homebuilders and, in turn, grow their market share through increased homebuilder sales. In return, builders gain access to cost savings on Kohler's complete line of residential plumbing products for the kitchen and bath, including faucets, fixtures, sinks, showers and toilets.

"The BRI program provides a powerful tool to further extend our reach into the new residential builder market," said Walter Schwartz, Director of Kohler Builder Sales. "The BRI/HomeSphere platform helps builders leverage their purchases while creating additional demand that is beneficial to us as a manufacturer."

BRI is a unique Web-based application serving the residential construction industry. Manufacturers use the BRI service to open sales channels with thousands of homebuilders and remodeling contractors, gaining inroads to new accounts and building recognition for their products and services. Builders, on the other hand, gain product knowledge and manage their cash-producing rebates, helping them to improve their bottom line.

Kohler, a global design and technology leader of products for the kitchen and bath, offers a comprehensive collection of products under its KOHLER and STERLING brands that exemplify exceptional value, enduring design and functional innovation.

"When well-known, respected brands like Kohler begin to use the BRI platform, everyone benefits," said Chris Toth, HomeSphere's Vice President of Sales. "Kohler has a new channel to market its ever-growing line of kitchen, bath and tile products, while our builders gain access to cost savings on a highly regarded brand."

Press Release Contact Information:

Tracy Aiello
Aiello Consulting
Principal
487 Humboldt St.
Denver, CO
USA 80218
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